Ordering a bespoke cake is simple. From your first message to the moment you taste the first slice, here's exactly how it works.
Send Paulina a message via WhatsApp, email or the website. Tell us about your event, the date, occasion, number of guests, and any design ideas or inspiration photos. Don't worry if you're not sure yet, we'll help you decide!
Paulina will discuss your vision and create a personalised design and quote. For wedding cakes, we can arrange a tasting session so you can sample flavours before deciding. Every detail is agreed in writing before we proceed.
Once you're happy with the design and quote, pay your non-refundable booking deposit (£50 minimum, or 50% for orders over £200) to secure your date. Your remaining balance is due 7 days before the event.
Your cake is handcrafted from scratch in the days before your event using the freshest ingredients. Collect from our Waltham Cross studio, or we'll deliver and set up at your venue anywhere across London.
As early as you can. Most weeks fill up before the minimum notice is anywhere near relevant, so the honest answer is that the booking window below is what actually decides whether Paulina can take your date, not the hard floor.
Advice, not a charge. Book this far ahead and you will usually get the date you want.
The hard floor. The least time Paulina can physically make each thing, subject to her having the space that week.
Two different things get called a lead time, so to be completely clear: the booking window above is advice, and nothing in it carries a charge. The minimum notice below is the hard floor, the least time Paulina can physically bake in. The fast track fee applies only inside the minimum notice. It is never charged against the recommended booking window. An order placed ten days ahead carries no fee of any kind.
| Cake | Minimum notice | 25% of the cake price (min £25) | 50% of the cake price (min £40) |
|---|---|---|---|
| Cupcakes | 48 hours | 24 to 48 hours before | under 24 hours |
| Simple cake | 48 hours | 24 to 48 hours before | under 24 hours |
| Decorated cake or two tier | 72 hours | 48 to 72 hours before | under 48 hours |
| Showstopper | 96 hours | Not available. A showstopper is hours of hand modelling and rushing it shows. | |
| Wedding cake | See booking window | Not available. A wedding cake has a tasting, a structure and a fixed date, so it is not something we rush. | |
Always subject to availability. Saying yes is Paulina's call, never automatic. The fee is never more than the price of the cake itself.
The fee is quoted and agreed in writing before anything is baked. Nothing is ever added to your bill after the event.
The sooner you book, the more likely we can accommodate your preferred date. Popular dates fill up quickly, especially during wedding season and around Christmas.
For full details, see our Terms & Conditions Are You a Baker? Join Our Network.
Please inform us of all allergies and dietary requirements at the time of ordering. Gluten-free and vegan options are available for all flavours. Our kitchen handles nuts, gluten, eggs, dairy and soya. See our full flavours menu for details.
Send Paulina a message with your event details, date, occasion, guest count and any inspiration, and she'll get back to you with a personalised quote.
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